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Lune Croissanterie to launch north of the border

Lune Croissanterie to launch north of the border

Melbourne’s Lune Croissanterie has delighted Brisbanites with the news that it will launch north of the border.

Lune confirmed it will open a store in Fish Lane in South Brisbane next year, finally allowing Queensland a taste of their cult buttery crescents.

“We’ve been dying to officially talk about it, but we wanted to make sure the lease was signed and it was a done deal before announcing it,” a post on Instagram reads.

“So, without further ado, we are incredibly excited to announce that in Winter 2021 Lune will be opening a flagship store in Brisbane.”

The bakery which opened in Elwood in 2015 is world famous after the New York Times described the classic beurre croissant as perhaps “the finest you will find anywhere in the world.”

Lune’s famed philosophy is centred on quality and consistency, so a small wholesale arm in Elwood to begin with in 2011 was a natural decision, with the potential to grow – and grow it did, with its space age Fitzroy store opening in 2015, followed by its express shop in the Melbourne CBD.

Earlier this year, Lune also opened in Sydney.

Since opening, Lune’s croissants have been so popular people often queue outside the store before it opens to make sure they don’t miss out.

 


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