Carlton-based artisan bakery Baker D Chirico is known for having some of the best bread in Melbourne, nonetheless it’s the shop’s interior design that has most recently enjoyed the limelight.

March Studio, the design company behind the bakery’s eye-catching and finely crafted interior, has taken out the retail award in this year’s prestigious Interior Design Excellence Awards (IDEA).

Now in its tenth year, IDEA attracted more than 400 entries from across Australia, awarding innovative, practical and inspirational design across 16 different categories.

Judging panelist Alexander Lotersztain, a product designer for Delot, said March Studio’s design represented baking in a raw and honest manner.

“The art of a baker is to perfect a simple process and do it like few others. March Studio’s design for the Carlton outpost of Baker D Chirico reflects this concept, crafting an interior with a simple purpose: to cool the bread fresh out of the oven, to display it naked of packaging and ready to be portioned and sold,” Alexander said.

“An undulation of plywood forms the wall and ceiling, with subtractions of varied sizes providing display areas for the different types of bread.”

Sydney-based interior design firm Luchetti Krelle was highly commended for their bold and whimsical Adriano Zumbo fitout.