Colourful sprinkles supporting youth mental health

Colourful sprinkles supporting youth mental health

Colourful sprinkles, sugary goodness and lots of laughs will span over a week, for the ultimate nostalgic feels with Fairy Bread Day on November 24, 2020, supporting the mental health of Australia’s youth with

Fairy Bread Day founder, Adam Schell this year handed over the reins to long time supporter, family-owned, Australian company, Dollar Sweets, to take Fairy Bread Day national and make a bigger impact for our kids.

The call-out is for everyone to get the 100s & 1000s out of the cupboard and sprinkle some love for our youth this Fairy Bread Day. Share a plate of Fairy Bread at the school bell strike on November 24, at the office or at home, in person or virtual, or if you’re a venue get involved too! Donations from your day can be made via, which all go to Donors can pledge their donations via the site till December 1.

“Our mission is to create a brighter future for Australia’s youth, ensuring all young people have access to the tools they need to support their mental health”, said Miranda Higgins, Managing Director of Dollar Sweets. “ is the perfect partner we can grow with year on year and in one of the most challenging times in history, there are a lot of kids doing it tough right now.”

“We want Fairy Bread Day to be a celebration and the BIG question is how are you going to make it!”

Ashley de Silva, CEO of commented, “We are delighted to be the charity partner of Fairy Bread Day. All funds raised will assist us in delivering our programs that improve the mental health and wellbeing of all young people, whatever life throws at them. With your help, we can continue to make a positive and lasting difference in the lives of many more young people.”

In Australia, one in four young people experience a mental health difficulty. Yet, less than 30 per cent of them receive the help they need.

Founded in 1998, is a leading digital mental health service that provides specially targeted information and tools to help Australian youth be well and stay well, regardless of their location, gender or sexuality.

To learn more about Fairy Bread Day, please visit

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