Sonoma Artisan Bakery has teamed up with Brisbane-based Funky Food to help rescue bread that deliver on taste but may not make the aesthetic cut.
The partnership will see fresh artisan bread be rescued from being sent to landfill and instead be delivered to households across South East Queensland, Sydney and Melbourne as part of Funky Food delivery boxes.
Current estimates say Australia throws away 456 million loaves of bread each year.
Sonoma General Manager Aine Doran said artisan baking was, by nature, beautifully imperfect.
βEvery loaf is handcrafted, and sometimes that means one might not look exactly how we intended. But inside itβs every bit as delicious,β she said.
βSo partnering with Funky Foods mean those incredible loaves donβt go to waste. Instead, they go straight onto family tables where theyβre appreciated exactly as they should be.
βAs artisan bakers weβre passionate about quality and craftsmanship. Now weβre equally proud that every loaf we bake has the opportunity to find a home.β
Funky Food chief executive officer Noah Pratt said adding bread had always been on their wish list.
βThis partnership was a no brainer. Weβve rescued millions of kilograms of fruit and vegetables over the past few years, and adding artisan bread means weβre saving evenΒ more incredible food from unnecessary waste,β he said.
βThe best part is Sonoma shares some of our values, and even our street!
βFamilies are feeling the pinch right now. If we can help people save money, support Australian producers and stop great food ending up in landfill, thatβs a pretty good dayβs work.β
Funky Food has built a name for itself for rescuing cosmetically imperfect fruit and vegetables that have been rejected by supermarkets. Since its launch 657,366 boxes have been delivered, with 7,888,392kg of produce rescued.


COMMENTS