Pie chain to boost presence down south

Pie chain to boost presence down south

Australian pie manufacturer Pie Face has announced it has increased its South Australian presence from July 2014, by expanding into 35 more On The Run (OTR) convenience stores across the state. The move follows a successful trial in 12 stores earlier this year.

The company said this was the second phase of the relationship between Pie Face and OTR, which began in January with an agreement to introduce a range of Pie Face products – including meat pies and sausage rolls – to South Australians.

“It’s clear there’s an appetite for our pies in the South Australian market and this partnership has allowed us to expand our national presence in the OTR locations that are convenient, appealing and familiar,” Pie Face commercial manager Andrew Lyme said,

Andrew said the best-sellers from the Pie Face range currently in OTR stores include the steak, bacon and cheese, chunky steak, and chicken and mushroom pies.

Pie Face launched in Sydney in 2003 and now has 89 stores across Australia, the US and New Zealand, with plans for expansion into the Middle East, Malaysia and Singapore.

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