The Asian Gelato Cup will be held from 24-27 April in conjunction with FHA2018, a trade show where industry professionals access an international showcase of food and hospitality products, equipment and solutions.

The Asian Gelato Cup confirmed 12 teams from 10 Asian countries and regions, out of which three teams will emerge as winners and will get to represent their region at the Gelato World Cup 2020 in Rimini, Italy.

The winners will be selected by an esteemed panel of judges, including president of the Gelato World Cup, Giancarlo Timballo as head judge, Philippines’ TV celebrity chef Jackie Ang Po and General Secretary of Indonesian Pastry Alliance Louis Tanuhadi, among others.

Medals and Certicates of Awards will also be given for Best Gelato Cake, Best Plated Dessert, Best Artistic Showpiece, Best Tasting Gelato and Best Team Spirit.

Giancarlo Timballo said, “Introducing the Asian Gelato Cup here in Singapore is the ideal choice as Asian consumers are becoming more discerning and diverse in their healthy lifestyle choices, and their desire for high-quality food ingredients, even in desserts. We look forward to growing the culture of gelato making in the region.

Project Director of FHA2018 said, “With the changing F&B landscape in the region, the potential to tap into consumers’ taste buds through frozen novelties will offer new opportunities for industry players. The inaugural launch of Asian Gelato Cup is set to encourage individuals, businesses and entrepreneurs in Asia to join the global frozen dessert industry, and tap into a market segment which is worth tens of billions of dollars worldwide.”