Brisbane’s Sprout Artisan Bakery is set to unveil its new cafe-style bricks-and-mortar store in early April.
The bakery’s newest outpost will be in the upmarket suburb of Newmarket – just one suburb over from its original store on James Street, which recently closed its doors.
In addition to the bakery range Sprout Artisan Bakery has built its name on, the new location will also offer a sit-down breakfast menu.
Sprout Artisan Bakery co-founder Rebecca Foley told indailyqld.com.au that they felt they owed it to their customer base to continually step up and offer something more.
“We just feel like there’s a way that we can showcase what we do in a more sit-down setting,” she said.
Operations manager Jena Chupungco said they knew in the back of their minds that they had to be on the lookout for something new.
“This is still servicing that demographic and the clientele that we’ve developed on James Street – now they get to have breakfast or sit down along the river and experience what we are able to provide,” she said.
The Newstead store will see 22 seats spread across a wall-hugging banquette in addition to a street-facing bar. There is also a potential for footpath seating down the track.
Rebecca and Jena have confirmed the bakery’s dough will be put to good use across the entire offering.
“We are thinking of using our laminated pastries more and incorporating them into our breakfast offering with a little bit of a spin,” Jena said.
“We’ll be serving classic flavours and making baked goods that other people don’t have for breakfast dishes.
“It could be French toast with our croissant, for example, or it could be a croissant basket with eggs,” Rebecca added.
“Pastries will still be in the cabinet, we’ll have fresh sandwiches and toasties, bread to go, maybe some cakes and things that we haven’t done before.”
Rebecca said these days going for breakfast is considered a luxury, so they wanted to make sure consumers felt they were still getting value, intrigue and a nice epxerience.
“This is our chance to evolve our offering. It’s not just going to be what you saw on James Street,” she said.


COMMENTS